Home Disability Victoria’s Secret Launches Adaptive Assortment

Victoria’s Secret Launches Adaptive Assortment

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Victoria’s Secret Launches Adaptive Assortment

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Victoria’s Secret and PINK launched their first-ever adaptive assortment of bras and panties on Tuesday. The intimates can be found in quite a lot of colours and prints and have magnetic closures, entrance strap adjusters, and sensory-friendly material.

Wheelchair consumer and mannequin Bri Scalesse stars within the Victoria Secret’s Adaptive marketing campaign sporting the VS Adaptive Physique by Victoria Bra and the VS Adaptive Panty.

“Being a face for Victoria Secret’s Adaptive marketing campaign is an ode to my youthful self who by no means noticed a physique like hers represented by an intimates attire model,” she shares in an Instagram publish. “Rolling onto the Victoria’s Secret set for the primary time was a dream. Celebrating my physique, my chair, and my incapacity on this method has been profoundly highly effective for me.”

Victoria’s Secret & Co. partnered with Gamut Administration, a consulting and expertise administration firm working with and for individuals with disabilities, to develop the gathering. “Roughly 200 ladies with disabilities have been concerned within the course of by way of match exams, focus teams, retailer visits, and put on exams,” shared Gamut Administration on social media. 

VS and PINK Adaptive intimates begin at $16.50 for panties, and $36.95 for bras.



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