Thanks to all of our Companions who joined us digitally or traveled to Miami Seashore for Cisco Associate Summit 2023. This occasion is one we sit up for all 12 months–and what a tremendous week it was. From the worldwide keynotes, chief perception classes, fastidiously curated breakout classes, and in depth 1:1 conferences and networking alternatives, we organized round one objective–to be Better Collectively.

We’re dedicated to creating this program partaking, inspiring, and related with instantly relevant content material that will help you develop and evolve what you are promoting. Your suggestions thus far signifies we hit the mark, however please proceed to share suggestions together with your native groups. We need to hear from you!

We additionally need to reiterate what you heard from us and the opposite Cisco audio system–THANK YOU. Thanks for serving to us serve our mutual prospects, for bringing our know-how to life and growing its worth. Thanks for pushing and difficult us and protecting us accountable. As we glance outdoors and look to the longer term, it’s clear–one of the simplest ways ahead is collectively.

We’re in a brand new period

The world is altering quickly. The time-tested methods we have now leaned on to succeed are evolving and, in some circumstances, should be fully redrawn. Be assured–Cisco is prepared–not only for immediately’s challenges, however for the alternatives of tomorrow. We’re accelerating our tempo of innovation, our platform technique is working, and our portfolio is the strongest it’s been in many years. The Cisco Associate Ecosystem is stronger, extra resilient, and extra related to our buyer wants than ever. When these components mix, magic occurs. Put merely, we’re Better Collectively.

We’re serving to you develop and evolve

It’s not nearly what we are able to ship collectively. It’s about how we ship collectively. Over the previous 12 months, we’ve labored to rework our engagement mannequin, to take away the friction in our GTM technique, and stage up how we serve prospects collectively. We’ve created joint gives, added new gross sales motions, and aligned how we go to market to promote and win. And all of that is underpinned with automation, AI, and insights to ship collectively all through the lifecycle. Just a few highlights…

• Now you may make the most of the entire Cisco portfolio in a managed service movement with 18 pre-bundled gives that require minimal customization, so you may add your providers, differentiate your provide, and get to market sooner.
• Extra Cisco gives, extra options, new incentives, and higher area alignment are enabling us to win collectively in Cloud Marketplaces.
• We’re recruiting the proper specialty companions–ISVs, consultants, trade consultants, and different non-transacting companions–so you may create options for brand new patrons and ship the distinctive outcomes our prospects are on the lookout for.
• And with the most recent enhancements to the Associate Expertise Platform (PXP), you could have much more actionable, guided, and personalised insights that will help you develop and evolve your Cisco follow.

And there’s rather more to come back: a simplified incentive construction, extra predictive and prescriptive insights, and continued alignment of our GTM to simplify and improve your expertise working with Cisco and our sellers. Moreover, whereas enterprise prospects are and stay essential to Cisco and our go-to-market technique, you’ll see a extra intense give attention to our partner-led SMB gross sales movement, as these prospects more and more undertake know-how as a part of their digital transformation journey.

We’re Better Collectively

To be clear: Cisco is and can all the time be a partner-led firm. We dedicated to this mannequin 27 years in the past, and it continues to be our single largest differentiator out there. We’re excited in regards to the alternative in entrance of us–let’s go get it collectively!

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